A brand new Belgian fashion store opened its doors and I was so fortunate to discover what "Mooi! mode van bij ons" has to offer its customers. I really liked what I saw, so I would like to share it with you... When in Belgium and when you want to look at products by Belgian designers, this is the place to go to!
Mooi! was created by two sisters, Anja and Véronique Cromheecke, who both had the wish to open a clothing store with reasonably-priced products made by Belgian brands. In this store you will be able to find clothing (Nathalie Vleesschouwer, Aymara and Roos Vandekerckhove), accessories such as bags, scarfs and jewelry (Elisa Lee, Just Julia, Dolly & Daisy) and skin care products by Body & Bess. This impressive and diverse collection of Belgian Brands and products ensures that any woman will be able to find something they might like in Mooi!
The men need not worry. Besides the cozy and vintage interior design, Mooi! offers an entire seating area for men (or others) who can take a seat and have a drink whilst waiting for the Mrs to finish her shopping. It is situated right next to the fitting area, so they do not even have to get up to offer an opinion. If that is not ideal, then I do not know what is!
Most of the clothing in Mooi! seems to be targeted towards an adult woman who has been working for a while and is looking for lovely formal or festive outfits. Though I must admit that I found some products I would consider buying myself, like the glitter sweaters or the gorgeous Just Julia bracelets. Mooi! can be found at Boelare 64, 9900 Eeklo (close to Ghent) and is open from Monday until Saturday: 09.30 - 18.00 hours. Would this be a place you would go shopping? Bring a friend? Or your mother? Tell me what you think!