Most people who own a blog, webshop or website are aware that search engine optimization, also known as SEO, plays a big role in positioning your site on google's search results. The better implemented your SEO is, the better your chances are of being ranked higher, thus appearing on the first page and not the 35th. Herman Maes, owner of Daily Bits, has been a blogger since 2002 and in 2012 he started blogging professionally. Having had quite some success with blogging and knowledge of SEO, Herman offered the opportunity to his readers and followers to partake in a Bloggers Workshop that focuses on the SEO basics.
The #BlogBits workshop was very informative and appealed to me right away, because the technical aspect of blogging and SEO can be quite confusing to me at times and, surely, I am not an expert at it. So, I was very interested to learn new matters about the topic. During the 3-hour workshop, Herman gave great tips and tricks for when using SEO and presented us with real-life experiences from his own blog. Moreover, he explained the basics one should use when starting a blog and discussed the do's and don'ts when you want to monetize your blog. I will even give you concrete information:
- links are very important to google, whether they are internal (on your blog) or external (on another site linking back to your blog), because this ups your blog's ranking score in the search results. So, do collaborations with fellow bloggers and think of fun posts to create in which you share each others URLs.
- If you use Wordpress to host your blog or website, make sure to take a look at Yoast SEO plugin, because this is one of the highest rated plugins you can use. Why? Well, it is specifically made to optimize your Wordpress site and automatically generates XML sitemaps. Click here.
- You should never forget about the power of Social Media. Make sure you are as active as can be on the bigger social media platforms, such as Facebook, Google+ and/or Twitter. Even if you do not plan on using the platforms straight away, do register for all the important ones. You may start using them in the future and your name could be registered by someone else already!
- The highest form of saying thank you to a fellow blogger or website owner is by adding their URL in your article, because this makes their site more valuable and could possibly lead to more viewers. So, with this, Herman, I would like to say thank you!
|The workshop was hosted at Burooz, a co-working space, a place for entrepreneurs to come together.|
Did you know all of that already? I sure did not know everything yet! I definitely learned new things. Most of what I know came from hours of endless web searching and reading, trial -and error and even more of that. So, it was nice to get useful information all summed up at once with links to give you extra information. And Herman's workshop did exactly that. Quite handy! Make sure to have a look at Herman's blog and if you are interested in partaking in a workshop too (for Dutch speakers) then check the prices and available dates! Would you find such a workshop useful? Or would you rather just learn as you go on the Internet? Or do you have a third option?